Gift Sukez, founder and Director at 27, of the video production company, HD Plus Creation Company Limited.
Bob Phondo, a notable brand manager in Malawi’s marketing and communications industry, recalls a memory of Gift Sukez in the early days of his business in 2013. He was seen with nothing but a camera, working from a backroom focusing on where his passion would take him. Using borrowed cameras, lights and computers, Sukez was able to save up enough to buy his own HD Camera which cost $300. With the flash of a camera, the picture became clear and HD Plus Creation Company Limited was born, offering media consultancy services and video content creation.
“The passion I had for creative visuals fueled me to work very hard every day and it eventually paid off in 2016 when I managed to register the company and with time, the demand for my services grew,” Sukez tells FORBES AFRICA. Today, Sukez owns two offices and a video production department and employs up to 18 staff. “It could be argued that Gift is the best at what he does in Malawi,” says Phondo.
One of Sukez’s most early notable work was when he worked with Akon, Yvonne Chaka Chaka, Jah Prayzah and P-Square to produce and direct the making of the 2017 African leaders for change theme song, The Song for Africa. His company has also produced content for organizations such as UN Malawi, UNICEF and Standard Bank. The biggest highlight of the business was when they worked on a film directed by Mark Spencer titled Whistleblower shot in Australia, Japan and Malawi. Last year, they also took part in shooting and working on set for two Australian movies, The Drover’s Wife and Fallout.
Sukez plans to take his knowledge working internationally to produce quality content for Malawians. “Malawi lacks so much in terms of technology, as a result, we fail to have the right connections and network to help boost the business internationally, but we try with the little capacity we have,” he says. “When I look at my future and the company, my vision is to employ more than 1,000 young people by 2030 in Africa and this includes actors, scriptwriters, directors, producers, cameramen, just to mention a few.”