Sasha Vybz, is the founder and Video Director of Savy Filmz in Uganda. He is 28.
Hailing from humble beginnings in the Kabale district of Uganda, Ian Akankwasa, popularly known as ‘Sasha Vybz’, was attracted to motion pictures from a very young age. “When I was a young kid, I used to love film so much. I was always intrigued. I wanted to find out how they make these movies. I wanted to make movies and I wanted to tell stories. Given the fact that I was a very quiet person I thought I could express myself through filmmaking. I never imagined myself to get this far,” he says. He taught himself using online resources, and hacks and tricks from his former days as an events photographer but was unable to develop the quality films and videos he yearned for, or to address the lack of high-quality videos in Uganda’s entertainment scene. So he enrolled at the CityVarsity School of Media Studies and Creative Arts College in Cape Town, South Africa, to pursue his unfulfilled dreams. Immediately after his studies, he broke into the music scene in East Africa and became one of the most sought-after music directors for artists in Nigeria, South Africa and Burundi.
He began turning Uganda’s music into gold with high-definition quality. He has worked with top musicians such as Patoranking, Bebe Cool and Toniks. His talent has seen him bagging awards including Best Video Director at the 2019 African Muzik Awards in Dallas, Texas. His other awards include Club Music Video Award 2017, HiPipo Video Director 2018/19, Buzz Video of the Year 2016/17 and the Rising Star Video Director 2018/19.
Savy Filmz specializes in motion pictures, music videos, movies and documentaries. CNN hails him as a filmmaker “making music videos as an art form”.