Tony Mautsu, at only 27, is founder and Managing Director, Social Light, a digital solutions company in Botswana.
Tony Mautsu was born 30 kilometers away from the capital city of Botswana, Gaborone. He grew up in a small village called Mochudi and could not speak English very well, but from the age of 10, he learned very quickly how to stand out. Growing up in school, he sold sweets, chips, compact discs and airtime, unknowingly honing his entrepreneurial spirit. While volunteering at a marathon in 2014, he used social media to generate inspirational quotes and respond to inquiries. This earned him the description of “that social media guy”. “When I was done with the marathon, I got to work turning this newly-discovered niche into a fully-fledged business. The Social Light, the light that leads corporations into this tricky unknown platform of social media,” he says. Social Light is geared towards introducing cutting edge-tech services to assist companies position their brands and acquire in-depth information on client sentiments through big data mining and monitoring tools in Botswana. They offer services such as video animation, graphic designing, content creation, HD-live streaming, application management and social media management. One of their biggest highlights was when they were commissioned to work with the 2017 Global Expo Botswana, which hosted founder of Virgin Group, business magnate and billionaire Richard Branson. Last year, they worked with the Youth Town Hall Meeting organized by the Botswana Government which featured telecom giant, Strive Masiyiwa. The business has grown 750% in the last year, he attests.