How Nigerian Streetwear Brand, Daltimore, is Rising To Celebrity Status

We spoke with founder and creative director David Omigie about expression through clothing and that #BBNaija pic. Backstage at her first live performance at the Big Brother Naija eviction show in July, Mavin’s music starlet Ayra Starr posed for Instagram wearing a custom, ivory two-piece outfit. The 19-year-old posed wearing a slinky bandeau crop top with a metallic accent, and high waist baggy pants paired with opera fingerless gloves. The outfit is reminiscent of the same chic, carnal athleticism seen in Ayra’s video for Bloody Samaritan, where she wears both a custom fur coat and a monochromatic red leather outfit. Both looks are the work of Nigerian streetwear brand Daltimore.

These moments of fashion aren’t happening in isolation. Streetwear has a stronghold on Nigerian youth culture, especially in Lagos, often troping around the resurgence of Y2K aesthetics that have begun to influence the buzzing profiles of Gen Z artists, fashion influencers, and entertainers. Bucket hats, crop tops, baguette bags, baggy jeans, mini skirts, and so on. Enter Daltimore, seizing the moment by signposting how these cultural pulses are intersecting. At first, the brand didn’t eschew streetwear’s disruptive tendencies when founded by its creative director David Omigie in 2015. The brand name is significant for David, to immortalize his late brother. Baltimore was his nickname back in high school.

This isn’t the only familial death David has experienced to inspire the Daltimore footprint. The debut collection embraced simple, conservative tailoring, dashiki tunics, and shift dresses that stayed slightly loose on the body. Blending in casual touches like jeans and sneakers to keep it modern, the collection in hindsight appeared to be foreshadowing possibilities in streetwear. With a wave of terrorist attacks in Northern Nigeria and the unfair stereotyping of the region as violent and hostile, Daltimore shifted focus to the region’s culture and iconography to dispel media narratives for its 2018 collection.

Translating the aridity of the North into invigorating brown close to the shade of pecan, Daltimore’s 2018 collection featured clothes columned into long skirts, sleeveless kaftans with large white patch pockets, and head wraps. In finding its own design language, the brand has created a tension that sits between tradition and modernity. To that end, cowries on a zip-up leather jacket illustrate this intermingling or basketweave embellishment on a tote bag. Embracing the broader, aggressive aspects of streetwear was only a matter of time. Look at a Daltimore ensemble and there would typically be a harness looping around the wearer, vests and bomber jackets in neon colors, bags with sling chains, and velcro straps. And lots of leather.

Source: Okay Africa

 

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