Privacy Policy


This is the Privacy Policy of Africa Today TV (ATTV) trading as Africa Prime which provides an online platform that allows video content owners and licensors to offer their video shows to consumers via Africa Today TV (ATTV) trading as Africa Prime’s websites and applications.

By using our service, including any Producer Channel, you agree to the collection, use, and disclosure of your information as set forth in this Privacy Policy. We may modify this Privacy Policy from time to time. Your continued use of our services constitutes your agreement to any updated Privacy Policy on a prospective basis.


We use security measures to protect the loss, misuse, and unauthorized alteration of the information under our control. Please be advised, however, that we cannot guarantee that our security measures will prevent disruptions or unauthorized access from occurring.

You are solely responsible for (a) maintaining the security of your account(s) and (b) all activity that occurs under your account(s). You must notify us immediately if you suspect any unauthorized access to or use of your account(s). If you forget your account login information, you may request that we send it to the email address associated with your account(s).


  • Your account registration information, such as your name and email address;
  • Your general geographic location for licensing purposes (based upon IP address). Note: Not all content is available world-wide due to licensing.

Information Collected Automatically: Africa Today TV (ATTV) trading as Africa Prime collects information about your use of our websites and applications. This may include your activities, your IP address, location information, your browser type, your Internet service provider (ISP), referring/exit pages, your operating system or device type, date/time stamps, and related metadata.

You may choose to post a comment or participate in a forum, where available. This information will be available to the public. You may also choose to provide other information about yourself in connection with surveys, contests, special offers, customer support inquiries, and other communications with us.


Tracking Technologies: Africa Today TV (ATTV) trading as Africa Prime use standard tracking technologies such as pixels and cookies to track user activity on each Channel.

Analytics and Advertising: We use third-party analytics services to collect data about usage of our services. A Producer may allow third-party advertising companies (including advertising agencies, networks, and delivery vendors) to collect data regarding advertisements that they may place on our websites. Third-party analytics providers and advertising companies may use cookies to track your activities.


  • Fulfil your subscription and deliver video programming and other services to you;
  • Provide customer support to you
  • Analyze how our services are being used
  • Communicate with you
  • Verify your eligibility to make purchases and participate in offers
  • Prevent fraud, and otherwise protect the integrity of our systems;
  • Enforce our legal rights
  • Your email and personal data is not sold or provided to any other company online world-wide


Authorized Service Providers: We may disclose your information to service providers involved in operating the Africa Today TV (ATTV) trading as Africa Prime’s email service providers, content delivery networks, cloud storage providers, analytics companies, and professionals such as accountants and lawyers.

Legal Situations: We may disclose your information when we believe in good faith that (i) disclosure is required by a search warrant, subpoena (whether criminal or civil), civil investigative demand, court order, or a request for cooperation from a law enforcement or other government agency; (ii) disclosure is appropriate and necessary to report a suspected crime (including any case of suspected child exploitation) or prevent physical harm to an individual or property; (iii) disclosure is appropriate and necessary to enforce our rights; and (iv) disclosure is required by law. Nothing in this Privacy Policy shall be deemed to create any third-party right, and we reserve the right to object to any third-party requests for information in appropriate circumstances.


When you create an account, you may receive certain emails: When you first create an account, we may send you a welcome email that provides information about your subscription and your account. We may also, from time to time, send you other emails concerning your account status and of updated content notifications through newsletters. Your email and personal data is not sold or provided to any other company world-wide.


You may change your account information or close your account(s) at any time by logging into your account and selecting account settings. We may preserve your account information (i) for a period of time in case of accidental deletion or in case you change your mind; and (ii) where we believe in good faith that preservation is required by law or necessary to enforce our rights.

The following rights apply only to the extent the relevant Producer is subject to the GDPR (for EEA users) and/or the California Consumer Privacy Act of 2018, as amended (the “CCPA”) (for California users).

EEA Users:

Users from the EEA have the right to: opt out of cookies (see our Cookie Policy); access, correct, delete, restrict or object to our use of their personal data; be forgotten; and data portability.

California Users:

Users from California have the right to: request information about the categories and sources of personal information collected about you, and the associated purposes for collection and third-party disclosures; request a copy of your personal information; request deletion of your personal information; and opt out of the sale of your personal information.

To exercise your right to access or delete your personal information, we must be able to verify your identity as the owner of the account you are inquiring about. We may not be able to fulfil your request until we can do so.

Nevada Users:

Nevada residents have the right to opt out of the sale of certain “covered information” collected by operators of websites or online services. We currently do not sell covered information, as “sale” is defined by such law, and we don’t have plans to sell this information.


Africa Today TV (ATTV) trading as Africa Prime does not knowingly collect any personal information from individuals under the age of 16. If you are a parent or legal guardian who has discovered that your child has provided personal information through Africa Today TV (ATTV) trading as Africa Prime without your consent, you can ask us to remove such un-authorized information by contacting us at


We or a Producer may provide links to third-party websites and applications. We have no control over such services and therefore refer you to their privacy policies for information on their respective privacy practices.


We are committed to working with you to obtain a fair resolution of any complaint. We encourage you to begin by contacting We endeavor to respond to requests promptly.

E.U. residents have the right to lodge complaints with the data protection authority of their country of residence.


If you have any questions or concerns about this Privacy Policy, please contact